2020 Sponsorship and Exhibitor Opportunities
Connect with more than 3,500 people from over 20 countries and 750+ Higher Ed/Public Sector Organizations.
95% of exhibitors rated Alliance as valuable to their business
60% of attendees were purchasing influencers or decision makers
60% of attendees were management level and above
50% of attendees come to Alliance to visit sponsors and learn about other solutions
50% of attendees plan on purchasing products or services from exhibitors in next 18 months; 20% within next 12 months
Join us as a sponsor to power your brand!
Alliance 2020 offers Sponsorship Packages , Exhibitor Opportunities , and Exclusive Addons created custom for you to choose from.
Sponsorship Packages
PLATINUM
$20,000
20'x20' Booth Space
AVAILABILITY
8
INCLUDES:
| Two (2) Presentations* |
| Complimentary badges: 6 Full Attendee/4 Exhibit Hall Only |
| Large logo on conference signage |
| Prominent logo in footer of conference website |
| Listing on mobile app |
| Two (2) Lead retrieval unit credits |
UPGRADES:
- EXCLUSIVE: Tuesday night special event sponsor for $10,000
- Upgrade to 8 Full Attendee badges for $2,000
GOLD
$14,000
10'x20' Booth Space
AVAILABILITY
10
INCLUDES:
| One (1) Presentation* |
| Complimentary badges: 4 Full Attendee/4 Exhibit Hall Only |
| Medium logo on conference signage |
| Listing on mobile app |
UPGRADES:
- Upgrade to 20’x20’ Booth for $2,500
- Upgrade to 8 Full Attendee badges for $4,000
- Add 1 year HEUG Partner Membership for $3,000
- Buyer’s Guide Listing on HEUG.Online
- Up to 5 HEUG Member profiles
- Participation in online discussion forums with HEUG Members
- Access to HEUG Member directory
- Discounted rates for 2020 Alliance regional events
- $1000 discount on Gold level sponsorship
SILVER
$9,500
10'x10' Booth Space
AVAILABILITY
20
INCLUDES:
| One (1) Mini Presentation* |
| Complimentary badges: 2 Full Attendee/2 Exhibit Hall Only |
| Small logo on conference signage |
| Listing on mobile app |
UPGRADES:
- Upgrade to 10’x20’ Booth for $2,500
- Upgrade to 4 Full Attendee badges for $1,000
- Add 1 year HEUG Partner Membership for $2,500
- Buyer’s Guide Listing on HEUG.Online
- Up to 5 HEUG Member profiles
- Participation in online discussion forums with HEUG Members
- Access to HEUG Member directory
- Discounted rates for 2020 Alliance regional events
- $500 discount on Gold level sponsorship
*Exhibitor presentation: An in depth speaking opportunity to highlight your company’s primary solution/service. Content must be aligned with Alliance designated educational conference tracks.
**Alliance ShowcaseTheater demonstration: A 15 minute product/service demonstration conducted theater style on Exhibit Hall show floor
Exhibitor Packages
EXHIBITOR PACKAGE
+ Annual HEUG Partner Membership
$8,500
INCLUDES:
| 1 Full Attendee/2 Exhibit Hall Only Badges |
| Pre/Post Attendee List |
BENEFITS:
- Buyer’s Guide Listing on HEUG.Online
- Up to 5 HEUG Member profiles
- Participation in online discussion forums with HEUG Members
- Access to HEUG Member directory
- Discounted rates for 2020 Alliance regional events
- $500 discount purchased with Exhibitor level sponsorship
EXHIBITOR PACKAGE
(Partner Rate)
$6,000
INCLUDES:
| 1 Full Attendee/2 Exhibit Hall Only Badges |
| Pre/Post Attendee List |
EXHIBITOR PACKAGE
(Non-Partner Rate)
$7,000
INCLUDES:
| 1 Full Attendee/2 Exhibit Hall Only Badges |
| Pre/Post Attendee List |
Exclusive Sponsorship Add-Ons
Closing Night Event
The Alliance Closing Night Event will be hosted at the Grand Hall at the Pennsylvania Convention Center on Tuesday, March 31st from 7 PM - 11 PM.
- Speak Easy Sponsor - Secret Password & Push Notification
- Main Stage Sponsor - 2 Commercials
- Main Bar - Branding on Center Bar
$10,000 Each
Three (3) Sponsorships
Platinum Sponsorship Only
Sunday Night Reception
Sponsor the Sunday night reception in the Exhibit Hall from 5:00 PM - 7:30 PM. An opportunity that gives attendees a chance to network with vendor partners and catch up with old connections, as well as make new ones.
Sponsorship includes:
- Sponsorship signage featured at the entryway on one (1) freestanding bar
- Company logo on napkins
$5,000 Each
Five (5) Sponsorships
Lanyards
This high profile opportunity provides unlimited brand exposure during Alliance. Have your logo on the item every attendee uses daily.
Sponsorship includes:
- Sponsor logo will be featured alongside the Alliance 2020 logo on all conference attendee lanyard strings at registration
$12,000
Solo Sponsorship
October 2019 Deadline
Alliance Mobile App
In the palm of their hand, every conference attendee will have the power to confirm their schedule, interact with session content, network with peers, and navigate through the Alliance Mobile App, presented by YOU. Integrate your brand into the Alliance mobile experience through conference communications, in app advertising, and leveraging app engagement.
Sponsorship includes:
- Splash screen branded messaging (rotating)
- Mobile app push notification (one per day per sponsor)
$7,500
Solo Sponsorship
SOLD
Professional Headshot Station in the Exhibit Hall
Attendees will visit the Professional Headshot Station located with your booth or near the HEUG booth if space is tight. They say first impressions are lasting impressions, empower your brand today!
Sponsorship includes:
- Photographer during Sunday Night Reception, Monday, and Tuesday Exhibit Hall hours
- Exclusive branded signage as the Professional Headshot Station sponsor
- Logo included in email with headshot to attendee
- Ability to distribute a sponsor provided giveaway
$8,500
Solo Sponsorship
Networking & Awards Lunch Sponsors
As a sponsor of an Alliance luncheon provided to all full conference attendees, your company logo or name will be featured on signage as attendees enter the hall as well as on tent cards.
Sponsorship includes:
- Ability to give a 5 minute opening to lunch or roll a video prior to start
$5,000 Each
One (1) Monday Sponsorship
One (1) Tuesday Sponsorship
Recharge Lounge
Interested in showcasing your brand outside the Exhibit Hall and be an inviting presence for attendees looking to take a break and recharge? Look no further than sponsoring one of our attendee networking lounges. Limited availability; lounge area assignment based on first come first serve.
Sponsorship includes:
- One (1) branded charging station
- Welcome signage with logo
- Comfortable soft seating vignettes
$6,000
Solo Sponsorship
Old fashioned Popcorn Cart
Drive traffic to your booth and help carry attendees through those snack time cravings with freshly popped popcorn. Promote your company during peak Exhibit Hall hours.
Sponsorship includes:
- Branded popcorn bags and napkins will be provided
- Number of approximate servings is 325/day offered on Monday and Tuesday
- Attendant will wear company branded t shirt (to be provided by sponsor)
$5,000
Solo Sponsorship
Chocolate Chip Cookie Station
We all know attendees have that special sweet tooth and LOVE the smell of a freshly baked cookie. Those “free smells” are sure to drive traffic to your booth as you proudly offer everyone’s favorite childhood snack.
Sponsorship includes:
- Branded napkins will be provided
- Number of approximate servings is 325/day offered on Monday and Tuesday
- Attendant will wear company branded t shirt (to be provided by sponsor)
- Sunday Night 2 Hours, Monday 2 hours, Tuesday 2 Hours (Timing to be confirmed)
$5,000
Solo Sponsorship
International Reception
Every year the HEUG welcomes our international members who are attending Alliance by hosting a reception in their honor. Sponsoring the International Reception provides an excellent opportunity for your company to meet and network with over 300 international HEUG attendees.
Sponsorship includes:
- Send up to 4 of your representatives
- Signage will be included recognizing your company as a sponsor of the event
- Introduction at the event
$4,000 Each
Four (4) Sponsorships
Coffee Break
Coffee is one of the world’s most popular beverages. Sponsor the coffee breaks for the Conference and put the focus on your brand!
Sponsorship includes:
- Branded napkins will be provided
- Branded signage as the Coffee Break sponsor
$3,000 Each
One (1) Monday Sponsorship
SOLD
One (1) Tuesday Sponsorship
Main Foyer to Exhibit Hall Stair Branding
Sponsorship includes:
- Design
$9,500
Solo Sponsorship
Main Foyer to Exhibit Hall Escalator Branding
Sponsorship includes:
- Design
$3,000
Solo Sponsorship
SOLD
