Exhibitor Opportunities


2020 Sponsorship and Exhibitor Opportunities

Connect with more than 3,000 people from over 20 countries and 750+ Higher Ed/Public Sector Organizations.

95% of exhibitors rated Alliance as valuable to their business

60% of attendees were purchasing influencers or decision makers

60% of attendees were management level and above

50% of attendees come to Alliance to visit sponsors and learn about other solutions

50% of attendees plan on purchasing products or services from exhibitors in next 18 months; 20% within next 12 months

Join us as a sponsor to power your brand!

Alliance 2020 offers Sponsorship Packages , Exhibitor Opportunities , and Exclusive Addons  created custom for you to choose from.

 

Sponsorship Packages

PLATINUM

$20,000

20'x20' Booth Space

AVAILABILITY

8

INCLUDES:

Two (2) Presentations*
Complimentary badges: 6 Full Attendee/4 Exhibit Hall Only
Large logo on conference signage
Prominent logo in footer of conference website
Listing on mobile app
Two (2) Lead retrieval unit credits

UPGRADES:

  • EXCLUSIVE: Tuesday night special event sponsor for $10,000
  • Upgrade to 8 Full Attendee badges for $2,000

GOLD

$14,000

10'x20' Booth Space

AVAILABILITY

10

INCLUDES:

One (1) Presentation*
Complimentary badges: 4 Full Attendee/4 Exhibit Hall Only
Medium logo on conference signage
Listing on mobile app

UPGRADES:

  • Upgrade to 20’x20’ Booth for $2,500
  • Upgrade to 8 Full Attendee badges for $4,000
  • Add 1 year HEUG Partner Membership for $3,000
    • Buyer’s Guide Listing on HEUG.Online
    • Up to 5 HEUG Member profiles
    • Participation in online discussion forums with HEUG Members
    • Access to HEUG Member directory
    • Discounted rates for 2020 Alliance regional events
    • $1000 discount on Gold level sponsorship

SILVER

$9,500

10'x10' Booth Space

AVAILABILITY

20

INCLUDES:

One (1) Mini Presentation*
Complimentary badges: 2 Full Attendee/2 Exhibit Hall Only
Small logo on conference signage
Listing on mobile app

UPGRADES:

  • Upgrade to 10’x20’ Booth for $2,500
  • Upgrade to 4 Full Attendee badges for $1,000
  • Add 1 year HEUG Partner Membership for $2,500
    • Buyer’s Guide Listing on HEUG.Online
    • Up to 5 HEUG Member profiles
    • Participation in online discussion forums with HEUG Members
    • Access to HEUG Member directory
    • Discounted rates for 2020 Alliance regional events
    • $500 discount on Gold level sponsorship

*Exhibitor presentation: An in depth speaking opportunity to highlight your company’s primary solution/service. Content must be aligned with Alliance designated educational conference tracks.

**Alliance ShowcaseTheater demonstration: A 15 minute product/service demonstration conducted theater style on Exhibit Hall show floor

 

Exhibitor Packages

EXHIBITOR PACKAGE

+ Annual HEUG Partner Membership

$8,500

INCLUDES:

1 Full Attendee/2 Exhibit Hall Only Badges
Pre/Post Attendee List

BENEFITS:

  • Buyer’s Guide Listing on HEUG.Online
  • Up to 5 HEUG Member profiles
  • Participation in online discussion forums with HEUG Members
  • Access to HEUG Member directory
  • Discounted rates for 2020 Alliance regional events
  • $500 discount purchased with Exhibitor level sponsorship

EXHIBITOR PACKAGE

(Partner Rate)

$6,000

INCLUDES:

1 Full Attendee/2 Exhibit Hall Only Badges
Pre/Post Attendee List

EXHIBITOR PACKAGE

(Non-Partner Rate)

$7,000

INCLUDES:

1 Full Attendee/2 Exhibit Hall Only Badges
Pre/Post Attendee List

 

Exclusive Sponsorship Add-Ons

Closing Night Event

The Alliance Closing Night Event will be hosted at the Grand Hall at the Pennsylvania Convention Center on Tuesday, March 31st from 7 PM - 11 PM.

  1. Speak Easy Sponsor - Secret Password & Push Notification
  2. Main Stage Sponsor - 2 Commercials  SOLD
  3. Main Bar - Branding on Center Bar

$10,000 Each

Three (3) Sponsorships
Platinum Sponsorship Only

Sunday Night Reception

Sponsor the Sunday night reception in the Exhibit Hall from 5:00 PM - 7:30 PM. An opportunity that gives attendees a chance to network with vendor partners and catch up with old connections, as well as make new ones.

Sponsorship includes:

  • Sponsorship signage featured at the entryway on one (1) freestanding bar
  • Company logo on napkins

$5,000 Each

Five (5) Sponsorships

Lanyards

This high profile opportunity provides unlimited brand exposure during Alliance. Have your logo on the item every attendee uses daily.

Sponsorship includes:

  • Sponsor logo will be featured alongside the Alliance 2020 logo on all conference attendee lanyard strings at registration

$6,000 Each

Two (2) Sponsorships
October 2019 Deadline

Alliance Mobile App

In the palm of their hand, every conference attendee will have the power to confirm their schedule, interact with session content, network with peers, and navigate through the Alliance Mobile App, presented by YOU. Integrate your brand into the Alliance mobile experience through conference communications, in app advertising, and leveraging app engagement.

Sponsorship includes:

  • Splash screen branded messaging (rotating)
  • Mobile app push notification (one per day per sponsor)

$7,500

Solo Sponsorship

SOLD

Professional Headshot Station in the Exhibit Hall

Attendees will visit the Professional Headshot Station located with your booth or near the HEUG booth if space is tight. They say first impressions are lasting impressions, empower your brand today!

Sponsorship includes:

  • Photographer during Sunday Night Reception, Monday, and Tuesday Exhibit Hall hours
  • Exclusive branded signage as the Professional Headshot Station sponsor
  • Logo included in email with headshot to attendee
  • Ability to distribute a sponsor provided giveaway

$8,500

Solo Sponsorship

Networking & Awards Lunch Sponsors

As a sponsor of an Alliance luncheon provided to all full conference attendees, your company logo or name will be featured on signage as attendees enter the hall as well as on tent cards.

Sponsorship includes:

  • Ability to give a 5 minute opening to lunch or roll a video prior to start

$5,000 Each

One (1) Monday Sponsorship
One (1) Tuesday Sponsorship

Recharge Lounge

Interested in showcasing your brand outside the Exhibit Hall and be an inviting presence for attendees looking to take a break and recharge? Look no further than sponsoring one of our attendee networking lounges. Limited availability; lounge area assignment based on first come first serve.

Sponsorship includes:

  • One (1) branded charging station
  • Welcome signage with logo
  • Comfortable soft seating vignettes

$6,000

Solo Sponsorship

Old fashioned Popcorn Cart

Drive traffic to your booth and help carry attendees through those snack time cravings with freshly popped popcorn. Promote your company during peak Exhibit Hall hours.

Sponsorship includes:

  • Branded popcorn bags and napkins will be provided
  • Number of approximate servings is 325/day offered on Monday and Tuesday
  • Attendant will wear company branded t shirt (to be provided by sponsor)

$5,000

Solo Sponsorship

Chocolate Chip Cookie Station

We all know attendees have that special sweet tooth and LOVE the smell of a freshly baked cookie. Those “free smells” are sure to drive traffic to your booth as you proudly offer everyone’s favorite childhood snack.

Sponsorship includes:

  • Branded napkins will be provided
  • Number of approximate servings is 325/day offered on Monday and Tuesday
  • Attendant will wear company branded t shirt (to be provided by sponsor)
  • Sunday Night 2 Hours, Monday 2 hours, Tuesday 2 Hours (Timing to be confirmed)

$5,000

Solo Sponsorship

International Reception

Every year the HEUG welcomes our international members who are attending Alliance by hosting a reception in their honor. Sponsoring the International Reception provides an excellent opportunity for your company to meet and network with over 300 international HEUG attendees.

Sponsorship includes:

  • Send up to 4 of your representatives
  • Signage will be included recognizing your company as a sponsor of the event
  • Introduction at the event

$4,000 Each

Four (4) Sponsorships

Coffee Break

Coffee is one of the world’s most popular beverages. Sponsor the coffee breaks for the Conference and put the focus on your brand!

Sponsorship includes:

  • Branded napkins will be provided
  • Branded signage as the Coffee Break sponsor

$3,000 Each

One (1) Monday Sponsorship

SOLD

One (1) Tuesday Sponsorship

Main Foyer to Exhibit Hall Stair Branding

Sponsorship includes:

  • Design

$9,500

Solo Sponsorship

Main Foyer to Exhibit Hall Escalator Branding

Sponsorship includes:

  • Design

$3,000

Solo Sponsorship

SOLD